![]() ![]() Mention is another great social listening tool for your business. Other useful features of Talkwalker include easy-to-use dashboards and an influencer marketing hub that prove the ROI of your influencer efforts. Though the platform is paid, Talkwalker also offers a full social listening training suite for your team, taking the guesswork out of the process and ensuring all team members are utilizing best practices. ![]() This platform also allows you to measure the impact of your social campaigns, including qualitative info like sentiment and brand health. Talkwalker is a powerful tool that provides in-the-moment insights into what’s happening with your brand on all social channels and online media, allowing you to quickly identify issues and complaints before a crisis hits. To help you get started, we’ve compiled a list of our favorite tools that provide top-notch social listening abilities: Talkwalker Social listening gives your organization an opportunity to track, analyze, and respond to conversations on social media in real-time. Social listening is the process of monitoring social media channels for mentions of your brand, products, competitors, and more. The key to keeping up with these conversations is social listening. As a PR pro, it’s vitally important to stay up-to-date on these conversations - both so that you can understand how people are perceiving your brand and so that you can respond when necessary. No matter what industry your organization or business is in, there’s a good chance that people are talking about your brand somewhere on social media. ![]()
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